Marketing – Master’s Graduate

About Us

Have you recently completed a master’s degree in marketing and are looking for an opportunity to quickly develop your skills in a dynamic environment? 

We are seeking a motivated, creative and organized recent graduate to contribute to a variety of marketing initiatives, from content creation and product launches to events, promotional campaigns, and digital projects. 

Launch your marketing career with a high-impact role! Join our team of eight (8) marketing professionals to gain valuable experience, develop versatile marketing skills, bring your fresh perspective and new ideas, and share your knowledge of the latest digital trends and artificial intelligence. You will contribute to projects that have real-world effects while learning from experienced professionals in a supportive environment.

No prior professional experience is required. We are primarily looking for talent, curiosity, and a strong desire to learn. However, knowledge of adaptive artificial intelligence, the ability to design marketing ecosystems, and analytical tools are necessary to enable our marketing department to fully integrate AI into our current practices. 

Main Tasks and Key Responsibilities

• Marketing Content Creation/Digital Marketing:
• Write, revise, translate, and adapt content for various marketing materials (web banners, web pages and product pages, promotional posters, radio and television commercials for stores, newsletters, documents for the sales team, etc.).
• Develop clear and engaging messages tailored to different
• target audiences.
• Participate in the creation of content for videos, podcasts and other digital initiatives.
• Contribute to the optimization of web pages and digital content.
• Participate in improving the user experience and showcasing products online.
• Support various projects related to digital platforms and e-commerce.
• Social Media and Special Projects:
• Participate in brainstorming sessions and content creation for social media.
• Support the execution of contests, partnerships, and collaborations with influencers.
• Post content on social media platforms (Facebook, Instagram, Tik Tok, LinkedIn, etc.).
• Manage and support community engagement (Facebook, Instagram, Tik Tok, LinkedIn, etc.).
• Contribute to various strategic projects related to innovation, digital content, and brand development.
• Sales Team Support:
• Act as the resource person for the sales team to address their in-store needs.
• Create and coordinate customized promotional tools for retailers.
• Develop product positioning documents, sales pitches, and competitive analyses.
• Product Launches and Brand Management:
• Conduct market research and competitive analysis to identify trends and opportunities.
• Participate in the creation of new concepts, product names, and packaging elements.
• Collaborate with internal teams on label development and product positioning.
• Support the preparation of marketing materials associated with new product launches.
• Marketing Campaigns:
• Participate in the development of promotional campaigns.
• Contribute to the writing of slogans, key messages, and campaign materials.
• Ensure brand message consistency across all communication channels.
• Trade Shows and Events:
• Plan, manage, and organize trade shows and other marketing events.
• Develop promotional materials for use at events.
• Collaborate with internal teams to ensure consistent and engaging brand experience.

Required Competences and Skills

• Recent master’s degree in marketing
• In-depth knowledge of artificial intelligence applications in marketing
• Excellent understanding of adaptive AI, ability to design marketing ecosystems and analytics tools
• Excellent writing skills in English and French (English is required as we have stores across Canada)
• Proficient with the Microsoft Office Suite
• Strong interest in brand marketing, consumer products, and content creation
• Analytical mindset and ability to transform information into impactful messages
• Strong organizational skills, autonomy, and attention to detail
• Creativity, curiosity, and a desire to learn
• Be meticulous and attentive to details
• Proven team player who is both flexible and adaptable
• Interest in naturopathy / natural products is an asset

Education

Recent master’s degree in marketing In-depth knowledge of artificial intelligence applications in marketing

Schedule

Permanent full-time position (40 hours per week)
Monday to Friday, 9:00 a.m. to 5:00 p.m.
On-site position (3405 F.-X.-Tessier Street, Vaudreuil-Dorion, QC, J7V 5V5)

Advantages

• Competitive salary
• Insurance coverage
• Free on-site parking
• Work-life balance–friendly environment

Additional Information

Ready to take on your first major professional challenge? Send us your application (resume and brief cover letter) to emploi@newrootsherbal.com. We look forward to reviewing your application! (Only selected candidates will be contacted.)